The PlayStation (along with the other two seventh gen consoles) was released in May 2005 at the E3 convention. Being the first console Sony released after the popular PlayStation 2, the Sony Representatives places allot of emphasis on the differences between the former and the latter. Particular emphasis was placed on the technical superiority of this console in terms of processing power and graphics, not just over its predecessor, but over the X Box 360 as well. They didn't however mention any comparison between the PS3 and the Wii. This is a large hint towards the fact that Sony didn't seem to consider Nintendo rivals on the same scale, at least in terms of attracting the same buyer market. The PS3 was clearly pitched towards "hard core gamer's gamer's who strive for more visually detailed games, games which the PS3 would have in abundance.
Thursday 14 February 2013
Console Representation: PlayStation 3
The first platform i looked at was the PlayStation. As research i looked back at footage of the unveiling (and lead up to) of all the three consoles that i intended to look at. From this i thought i would be able to see, and analyse the representation that these companies wanted to give out of their new product, i would then be able to compare that to the actual public perception of the platforms ad their titles.
The PlayStation (along with the other two seventh gen consoles) was released in May 2005 at the E3 convention. Being the first console Sony released after the popular PlayStation 2, the Sony Representatives places allot of emphasis on the differences between the former and the latter. Particular emphasis was placed on the technical superiority of this console in terms of processing power and graphics, not just over its predecessor, but over the X Box 360 as well. They didn't however mention any comparison between the PS3 and the Wii. This is a large hint towards the fact that Sony didn't seem to consider Nintendo rivals on the same scale, at least in terms of attracting the same buyer market. The PS3 was clearly pitched towards "hard core gamer's gamer's who strive for more visually detailed games, games which the PS3 would have in abundance.
The PlayStation (along with the other two seventh gen consoles) was released in May 2005 at the E3 convention. Being the first console Sony released after the popular PlayStation 2, the Sony Representatives places allot of emphasis on the differences between the former and the latter. Particular emphasis was placed on the technical superiority of this console in terms of processing power and graphics, not just over its predecessor, but over the X Box 360 as well. They didn't however mention any comparison between the PS3 and the Wii. This is a large hint towards the fact that Sony didn't seem to consider Nintendo rivals on the same scale, at least in terms of attracting the same buyer market. The PS3 was clearly pitched towards "hard core gamer's gamer's who strive for more visually detailed games, games which the PS3 would have in abundance.
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